Online Pricing – Not Just Prefered, Expected
“Customers expect online prices to be competitive and transparent for Self Storage spaces”
Recent research undertaken reveals potential Self Storage customers expect Self Storage online prices to be competitive and transparent. They want to easily compare prices between different sizes and expect the prices to be clearly displayed on the space product pages.
They have some expectation that online prices will be better value than prices in person as online Self Storage operators save on overhead costs such as rent and staff salaries.
In terms of Renting Self Storage online, potential Self Storage customers expect a seamless and secure checkout process. R6 Digital developed “RapidStor” the Self Storage industry’s first online rental platform way back in early 2008.
Customers want to be able to easily review the space they have selected and securely enter their payment information.
Self Storage customers, especially younger adults, value convenience when renting online. They expect to be able to browse Self Storage products and make purchases from anywhere at any time, using their mobile device or desktop computers. They also appreciate features such as simple agreements and ease of navigation and personalised product recommendations.
Overall, potential Self Storage customers expect Self Storage sites that have online capabilities to provide a hassle-free and satisfying shopping experience, with competitive and transparent pricing as well as a convenient and secure buying process, leading to renting a space.
Self Storage is popular Online
Self Storage has become increasingly popular in recent years, as people seek out extra space to store their belongings. With the growth of e-commerce and the rise of online shopping, customers also expect self-storage unit prices to be transparent and easy to compare online. In this article, we’ll explore how customers expect self-storage unit prices to be displayed online and how they want to be able to rent a Storage unit online.
Potential customers investing time searching for a Self Storage space only to find no prices find this annoying and will lead to abandoning the buying process.
The price is one of the most important factors for customers when considering a Self Storage unit. Customers want to know exactly how much they’ll be paying, and they want the pricing to be transparent and easy to understand. Self Storage companies that display their prices clearly and make it easy to compare prices with other providers are likely to attract more customers.
Customers expect to see the prices displayed prominently on the company’s website. This should include the monthly rental fee, any upfront fees, and any other charges that may apply. For example, some companies may charge a fee for late payments or require a deposit to rent a unit.
Customers also expect Self Storage unit prices to be competitive and that’s one reason some sites don’t display pricing. They know they are not competitive. Customers want to see that they’re getting a good deal and that the price is fair for the size and location of the unit.
Companies that offer discounts for longer rental periods or for customers who pay upfront are likely to attract more customers.
Size and location options
Customers also expect to see a range of size and location options when browsing Self Storage units online. RapidStor is highly configurable displaying high-value spaces for rental. They want to be able to easily compare different unit sizes and prices to find the best option for their needs. Unit convenience like ‘drive-up’ spaces or ‘close to a lift’ command premium pricing.
Companies that offer a variety of unit sizes and types, such as ‘climate-controlled units’ or ‘drive-up units’, are likely to attract more customers. Customers also want to be able to filter their search results by location, so they can find a unit that’s close to their home or workplace. More than 85% of renters come from a close radius around the site.
Renting a Storage unit online In addition to transparent pricing and a range of size and location options, customers also want to be able to manage that rental easily. StorApp manages this process from account management to access to the space, white labelled to deliver the look and feel of the Storage site.
Customers expect the online rental process to be quick and easy. They want to be able to browse available units, select the one they want, and reserve it with just a few clicks. They also want to be able to enter their payment information securely online and receive a confirmation of their reservation, RapidStor delivers this technology.
Finally, customers expect Self Storage companies to provide excellent customer support, both online and in-person. They want to be able to easily contact the company if they have any questions or concerns, and they expect a prompt and helpful response.
Companies should also have a clear and easy-to-understand FAQ section on their website, which can answer many common questions that customers may have.
Companies that provide excellent customer support, both online and in-person, are likely to attract more customers and build a loyal customer base. By meeting these expectations, Self Storage companies can add and provide the most convenient and hassle-free storage solution for their customers. RapidStor and StorApp.
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